Category Archive: media

Jun 23 2015

#ProtectFOP or lose your marketing collateral

Selectaglaze exhibit

Proposed EU changes to national Freedom of Panorama (FoP) rights could have a profound potential impact on individuals and organisations taking photographs or videos of modern buildings and sharing them in any public media. I blogged about it yesterday, musing also on the extent to which architects and other design firms would be prepared to …

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Jun 22 2015

City-Insights: hyper-local story-telling

As a construction technology blogger, I sometimes encounter tools that have wider potential including use by communications professionals. City-Insights helps ‘tell stories about places’ via mobile devices, and could be used for a host of hyper-local internal and external communication purposes. At a recent COMIT* community day, I met Tim Gardom, the founder of City-Insights, a …

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Mar 02 2015

Tweetchat helps UK SoloPRs set agenda

IP tweetchat wordle

A CIPR tweetchat attracting over 60 participants has helped set a direction for UK independent PR practitioners. I participated in two CIPR tweetchats last week. CIPRSM Hackday The first was run as part of the CIPR Social Media Panel‘s first PR ‘hackday’, in which the panel focused in depth on a social media issue relating …

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Feb 11 2015

CIPR champions UK soloPRs’ training

Published yesterday, the CIPR‘s first ever Election Manifesto, setting out questions of public interest where it has something to say, makes particular mention of the training needs of independent practitioners and other small businesses (something important to me – see 18 December 2014 post, among others). It says: Self-employment in the UK hit the highest …

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Feb 04 2015

Construction #hashtag campaigns

Do construction #hashtag campaigns have any great impact? And can businesses use hashtags and other people’s networks to further their own interests? Last month I was contacted by a recent client who was considering a social media campaign targeting the construction industry. He talked about building pride in project achievements by supply chain members, with content …

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Jan 14 2015

Mobile, PR and social media

Mobile & PR cover

As a member of the CIPR’s social media panel, I volunteered last year to coordinate production of a guide on “Mobile and public relations“. After persuading a few others to contribute, I wrote about half of the document, which was published on the CIPR website in November, and launched via a Tweetchat the following day. (I …

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Dec 22 2014

“The poor image of UK construction”

The UK construction industry’s reputation is the result of what it does, what it says and what others say about it. It can’t control the latter – it can only control its own behaviour and communications. The CIPR has been running a 12 days of Christmas CPD campaign highlighting some of the information, guidance and …

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Nov 28 2014

Helping the solo PRs

flexible working & PR

85% of the jobs lost in the recession were replaced by self-employed jobs, and the number of those working for themselves is expected to exceed those in the public sector by 2016. Small wonder the CIPR is looking seriously at the independent PR practitioner sector. At last week’s meeting of the Council of the Chartered …

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Nov 25 2014

It will take more than an app to improve the image of construction

CIOB logo

“Leaders in construction who are either ignorant of or scornful of social media are failing the younger generation.” This is an updated and expanded version of a post – Could an app improve the image of construction? – which first appeared on my ExtranetEvolution.com blog last week. The recent Constructing Excellence 2014 national members convention attracted about …

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Nov 10 2014

How do construction PR people use social media?

CAPSIG SM survey Q10

Over the past couple of months, the Construction and Property special interest group (CAPSIG) of the Chartered Institute of Public Relations has run an online survey looking at construction and property PR professionals’ use of social media. The results will be shared on Wednesday afternoon 12 November at the CIPR’s Russell Square offices in central London …

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