The 2013 Be2Awards and Be2Talks are on 25 September 2013. Tweet, blog, email – help spread the word. Nominate, vote – join in. Or sponsor! It’s that time of year again. In August last year, I wrote about the second running of the Be2awards: the world’s first awards for social media in the built environment (which …
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May 24 2013
Construction, CRM and social media
‘Enterprise social networks’ and ‘enterprise collaboration’ are terms being increasingly associated with customer relationship management (CRM), and may change face of construction sales, marketing and customer service. On Tuesday, I attended a London seminar organised by m-hance concerning its Microsoft Dynamics-based CRM (customer relationship management) solutions and related tools. As a construction PR and marketing …
Apr 26 2013
RICS members: Twitter’s not about “what I had for breakfast”!
[Warning: rant] If RICS wants to help building surveyors use social media effectively, they should invite conference speakers who know what they are talking about. I attended the RICS Building Surveying conference in London yesterday* and sat through a couple of break-out sessions that took my fancy. The afternoon one was on BIM for building …
Aug 14 2012
Announcing the Be2Awards 2012
In January 2011 I wrote about the inaugural Be2awards: the world’s first awards for social media in the built environment (of which I am organiser). These are being held again, and remain distinctly social. Nominations for the BeAwards 2012 (which opened yesterday) are being crowd-sourced, and will be voted upon by the same crowd. The intention …
Aug 10 2012
Does Social Media Belong in CAD Applications?
(This is a slightly updated version of a blog post first published on my ExtranetEvolution tech blog.) Via the excellent TenLinks newsletter, I found this Cadalyst article by Robert Green on social media in the CAD workplace. Robert admits he is not a big fan of social media in the workplace: I do see some value in it …
Apr 15 2011
For online-only B2B media, Twitter matters
On and off for the last year I have been following the fortunes of the Construction Enquirer, an online-only free news publication established in April 2010 by former print journalists Aaron Morby and Grant Prior. As the business model of traditional B2B industry publications has come under pressure from online sources, it has been interesting …
Apr 05 2011
Fuelling the CIPR conversation
I already overuse the word “conversation”. I frequently use it in my preferred short definition of Web 2.0 or social media: “People having conversations online.” Indeed, I repeated this in a presentation I gave to the Kent IoD marketing group yesterday, and I frequently talk about exchanges on Twitter and blogs as “conversations”. Now it …
Nov 09 2010
MyTaptu – news at your fingertips on your smartphone
I don’t normally do technology reviews on this website (though I do on my ExtranetEvolution blog, if you’re into construction collaboration technology), but as I have recently discovered something that allows easy sharing of the latest news (always useful for PR and media people), I thought I would make an exception. Since getting a smartphone, I …
Sep 23 2010
Construction Enquirer: adding 200 subscribers a week
Construction Enquirer is nearly five months old and this week emailed its subscribers – 2,250 and growing at 200 a week, apparently – with details of display advertising opportunities on its website (“115,000 page hits per month”) and e-newsletters (by the way, my web analytics friends will be twitching at this talk of ‘page hits’ …