Tag: AJ

RIBA promoting Web 2.0 to architects

In one of my blog posts yesterday (How events help build online communities), I mentioned that Be2camp would be collaborating with other AEC organisations to bring a Web 2.0 dimension to their events, and the first will be happening next Tuesday. The Royal Institution of British Architects is holding its annual Stakeholders’ Forum on the …

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The future of the construction media

Last week, the Chartered Institute of Marketing Construction Interest Group (CIMCIG) and the journalist and PR association International Building Press (IBP) hosted a joint debate, chaired by Media Week‘s Steve Barrett, on ‘The future of the construction media‘ at the Building Centre in London. As a long-time PR member of IBP and a regular at …

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PR, journalists and Twitter

There was an interesting exchange of opinions on Twitter earlier today, sparked by Architects’ Journal and Architectural Review editor-in-chief Kieran Long saying: Reaction to this approach was broadly negative, as I think the following exchanges illustrate: georgeclarketv @kieranlong You should do it…choose your words very carefully! dantestraw @kieranlong Surely they can twitter it themselves, can’t …

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Should every business Twitter?

I have been monitoring the use of micro-blogging tool Twitter as a B2B communication tool for the past year or so. Popular take-up has exploded – up 1689% says the BBC. While there has also been a corresponding increase in the number of sniffy comments about Twitter (“full of egocentric bores … useless fools … …

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