Tag: B2C

Are property people more ‘social’ then construction people?

Preparing a talk for the South London Society of Architects last week, I updated some slides from a previous presentation covering online communities for the architecture, engineering, construction (AEC) and property sectors. I had a quick look at the the number of members of  some of the groups, and noticed that the property groupings on …

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Looking forward to Media140

I’m due to attend the latest Media140 conference in London on Monday (26 October), hoping to learn more about the rapidly changing world of customer engagement with social media, and being promised “warts and all” stories directly from brands like EasyJet and Innocent drinks. I think B2B PR and marketing people have learned a lot …

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