Tag: CIPR

Oct 22 2018

Platinum guides PRs on Wikipedia

Last week saw the launch of ‘Platinum’, a book celebrating 70 years of the Chartered Institute of Public Relations (CIPR). The book includes 45 essays providing an insight into contemporary PR practice, alongside the history of the formation and development of the CIPR. Written by a diverse group of practitioners, working in a broad range …

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Sep 17 2018

PR: proud, practical, not propagandists

CIPR women in construction PR infographic

CIPR CAPSIG research regarding women in construction PR and marketing showed considerable pride in working in the sector, and recommended some changes to help develop a better, more diverse industry. Colleges and others are also taking practical steps – not turning into propagandists with another ‘lipstick on a pig’ campaign. The image of construction has …

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Sep 06 2018

Epson targets freelancers’ print costs

Vicki Psarias

Epson’s central London pop-up shop gives visitors a space to co-work and to test their new EcoTank printers – which offers the UK’s growing population of freelances and SMEs a cost-effective alternative to ink cartridge machines. Three times (so far) in 2018 I have had to dash out to a nearby supermarket and buy expensive …

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Jun 26 2018

New Homes Ombudsman could help restore consumer confidence in housebuilders

Better redress for homebuyers

A cross-party Parliamentary group has set out proposals for a New Homes Ombudsman to help provide better redress for dissatisfied home buyers. Poor experiences with housebuilders are common factor in many people’s perception of the construction industry; promoting better behaviours in the housebuilding sector would therefore contribute to improving the image of construction. New Homes …

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Feb 05 2018

Research on women in construction/property PR and marketing

The CIPR’s Construction and Property Special Interest Group (CAPSIG) is researching the views of women working in PR and marketing in UK construction and property. Sexism and gender inequality have been a sadly familiar aspect of working in the UK construction and property sectors for years – just as they have been in many other industries. …

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Oct 15 2017

Launching a CIPR independent PR practitioners network

Long-term readers of my PR blog will know that I have been seeking to improve CIPR provision for independent practitioners since 2014 when I chaired a CIPR roundtable of independent PR practitioners (aka freelance PRs, or solo PRs) at the institute’s Russell Square HQ. Once elected to the CIPR’s Council, I began to agitate about how the …

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May 17 2017

PR can help construction modernise, not die

Modernise or Die

By combining construction-specific communication expertise, strong industry leadership, and a clear vision of the future, we can tackle structural issues in ‘the industry currently known as construction’ that perpetuate its poor image. This post was stimulated by two things – a discussion about construction-specific communication skills, and a conversation about the need for strong leadership …

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Feb 26 2016

Coordinated CIMCIG, CAPSIG and IBP

IBP logo

For a long time there has been some overlap, and a productive relationship, between two UK construction communication groups: CIMCIG, the construction interest group of the Chartered Institute of Marketing, and CAPSIG, the construction and property special interest group (which I chair) of the Chartered Institute of Public Relations. Members of one are often eligible …

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Feb 16 2016

Back on the CIPR IPs trail

CIPREx awards 2016

I took a month-long sabbatical from blogging recently – partly due to pressure of other work, but also to recharge my personal blogging batteries. This PR blog may take on a new lease of life now, as I’ve also taken on some new responsibilities at the CIPR: in December I was elected to the CIPR’s …

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Aug 28 2015

Peddling false perceptions

Edge Report Cover

Cloak and dagger PR tactics should have no place in local planning application campaigns. ‘Astroturfing’ is unethical and brings PR into disrepute. After the UK’s Department of Work and Pensions’ fabricated case studies, a PR agency’s anti-perspirant case study involving its own staff (#sweatygate), and my own minor example of an industry leaders’ roundtable that …

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