Tag Archives: Constructing Excellence

Measuring influence and social capital in construction

As Twitter usage has grown, people have tried to quantify how influential some tweeters are, and I have started to incorporate two of the more commonly used tools, Klout and PeerIndex, into my work. Klout’s strapline is “The standard for … Continue reading

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Constructing Excellence Social Media Forum

It says something about the construction industry that, given options to focus on ethics or on social media, there was more take-up for a forum on social media, but at least it meant that we had a good turn-out for … Continue reading

Posted in AEC, blogs, construction collaboration, marketing, networks, PR, Twitter, Web 2.0 | Tagged , , , , , , , , , , , , , , , , , , , | 1 Comment

Poor use of Twitter could damage your professional brand

Yesterday, I talked about construction industry use of social media to the Institute of Directors Built Environment Discussion Group’s monthly breakfast meeting in Maidstone, Kent.* As with other professional audiences I’ve spoken to recently, there was almost universal adoption of … Continue reading

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Social media firmly on the construction marketing radar

Just seven days before yesterday’s CIMCIG conference on Strategy & Tactics of Digital Communication, I got a tweet from Ross Sturley asking if I could step in to replace Su Butcher who had had to withdraw on doctor’s orders (which was a shame … Continue reading

Posted in AEC, blogs, construction collaboration, marketing, media, mobile, networks, PR, RSS, Twitter, Web 2.0, wikis | Tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , | 9 Comments

Role for social media in promoting sustainability

Last Tuesday, I attended last Tuesday’s launch of CIMCIG’s report “The Commercial Value of Sustainability” (download, PDF) at the Building Centre in London. The first in a series of specially commissioned industry reports for construction marketers, this CIMCIG report looks … Continue reading

Posted in AEC, blogs, climate change, construction collaboration, marketing, networks, PR, Twitter, Web 2.0 | Tagged , , , , , , , , , , , , , , , , , , , | 2 Comments

Sword’s collaborative community

On Monday, to help me write a post for my ExtranetEvolution.com blog, I went to Brentford in west London to interview people from collaboration software developer Sword CTSpace. During the meeting, they described how they had started to use an online … Continue reading

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UK’s Daden showcases use of Second Life

On 25 February, Martin Brown and I talked to the Black Country Constructing Excellence Club about use of social media in the architecture, engineering and construction (AEC) industry. We both mentioned the virtual world of Second Life and, being in … Continue reading

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IBP takes a much-needed look to the future

Since the early 1990s I have been a member of International Building Press, an association for journalists and public relations professionals working in the design, construction and property sector. When I first joined, its social events and business meetings were … Continue reading

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tCn – The Construction Network launches

Late last year I was contacted by Ryan Briggs, one of the co-founders of a new social network aimed at the construction industry. The Construction Network, or tCn, aims to become the sector’s most exclusive business networking platform and has … Continue reading

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Construction PR and marketing: leveraging web 2.0 tools

Late last year I was approached by one of the editors of Freepint‘s FUMSI magazine (Find, Use, Manage and Share Information) to write an article for its ‘Use’ section about how construction people are beginning to utilise Web 2.0 applications … Continue reading

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