Tag Archive: CSR

Jul 17 2012

Mel Starrs – memories

Mel Starrs (@Melstarrs) tragically collapsed and died at the weekend. I heard the news via a telephone call from Martin Brown this morning, and it was soon confirmed by an email from mutual friend Claire Walker – we had all worked with Mel at an event just two weeks ago. Mel was an associate director in the environmental consultancy …

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Jan 10 2012

Wikipedia, PR and CSR

The thorny issue of whether public relations professionals should edit Wikipedia is being keenly debated again, making me think hard about my position – both as a PR professional and as a long-standing Wikipedian. December’s revelations that London-based Bell Pottinger staff had been “massaging” the content of Wikipedia articles about the consultancy’s clients (BBC news), …

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Mar 26 2009

Ten things to manage in a recession: 5 – cut power

This is the fifth in a series expanding on my friend Ross Sturleys’ Ten Things to Cut in a Recession Before You Cut Your Marketing (presented at last month’s CIMCIG conference and in recent Construction News marketing e-newsletters). Number five: “Cut power” Ross makes the fairly simple plea: turn stuff off. Faced with escalating electricity …

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