Tag Archive: #dellb2b

May 25 2010

Can staff criticise the boss?

A blog post on Friday from eConsultancy ‘s Graham Charlton, One in five employees uses social media to criticise the boss, caught my attention. It quoted research by MyJobGroup who surveyed 1,000 UK employees, revealing that one in five would “take a pop at their boss”. It seems that most employees (70%) were unaware of …

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Dec 18 2009

Ban social media, lose the marketing war, lose staff

Yesterday I came across a great post: Why multinationals are losing the marketing war, by Chris Rand who asserts: the biggest barrier to engaging with customers and prospects online remains the corporate IT environment. He says too many companies block access to tools like Facebook and Twitter just as they used to restrict access to …

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Dec 15 2009

Social Media and Construction Marketing

I am doing the opening talk at a social media and construction marketing pre-conference training day in London on 3 February 2010, organised by Emap Networks, the events arm of the publisher of Construction News, Architects’ Journal and other publications, and run in collaboration with CIMCIG. The event will re-unite me with former Emap marketing …

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