Tag: element14

The future of the construction media

Last week, the Chartered Institute of Marketing Construction Interest Group (CIMCIG) and the journalist and PR association International Building Press (IBP) hosted a joint debate, chaired by Media Week‘s Steve Barrett, on ‘The future of the construction media‘ at the Building Centre in London. As a long-time PR member of IBP and a regular at …

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Element14 – a B2B online community

Yesterday I travelled to Birmingham to be guest speaker at a meeting of the PR and marketing committee of a UK construction trade association. I talked about how social media can be employed in a wide variety of ways to supplement (and in some cases, replace) existing communication channels, opening up new ways of reaching …

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