Tag Archive: Facebook

Sep 19 2016

Atmotube: Mobile air pollution monitoring

Atmotube puts air pollution monitoring in your hands, and enables users to share readings in real-time and via social media. Earlier this year, I participated in a COMIT community day workshop which asked us to think about ways in which air quality might be monitored for construction workers in tunnels. As a cyclist and someone employed at …

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Jun 22 2015

City-Insights: hyper-local story-telling

As a construction technology blogger, I sometimes encounter tools that have wider potential including use by communications professionals. City-Insights helps ‘tell stories about places’ via mobile devices, and could be used for a host of hyper-local internal and external communication purposes. At a recent COMIT* community day, I met Tim Gardom, the founder of City-Insights, a …

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Jun 21 2015

PR use of public images under FOP threat

Photographs including modern buildings and other creative works may fall foul of new European Parliament copyright proposals. New constraints on ‘freedom of panoroma’ may stop PR businesses using photos and videos taken in public places for professional purposes, including reuse on social media. Do you take photographs on your foreign holidays? Perhaps share some of …

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Feb 04 2015

Construction #hashtag campaigns

Do construction #hashtag campaigns have any great impact? And can businesses use hashtags and other people’s networks to further their own interests? Last month I was contacted by a recent client who was considering a social media campaign targeting the construction industry. He talked about building pride in project achievements by supply chain members, with content …

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Jan 14 2015

Mobile, PR and social media

As a member of the CIPR’s social media panel, I volunteered last year to coordinate production of a guide on “Mobile and public relations“. After persuading a few others to contribute, I wrote about half of the document, which was published on the CIPR website in November, and launched via a Tweetchat the following day. (I …

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Jul 22 2014

CIPR updates Wikipedia guidance (twice)

At the start of the year, I joined the Chartered Institute of Public Relations’ Social Media Panel, and one of the first tasks I undertook was to help update the CIPR’s guidance on Wikipedia (the first edition was produced in June 2012). The new edition (version 2.0) of the CIPR’s Best Practice Guidance for Public …

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Dec 19 2013

#SoloPR and UK PR freelances

After following a couple of US-based PR professionals on Twitter, I noticed them contributing to a tweetchat hashtagged #SoloPR (these take place on Wednesday lunchtimes in the US eastern seaboard, so early evening in the UK). As the tag suggests, it is a tweetchat run for sole practitioners in public relations (there is also a …

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May 24 2013

Construction, CRM and social media

‘Enterprise social networks’ and ‘enterprise collaboration’ are terms being increasingly associated with customer relationship management (CRM), and may change face of construction sales, marketing and customer service. On Tuesday, I attended a London seminar organised by m-hance concerning its Microsoft Dynamics-based CRM (customer relationship management) solutions and related tools. As a construction PR and marketing …

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May 01 2013

Two elements of BIM marketing for product manufacturers

The BIM bandwagon is not slowing down. Instead, it appears to be accelerating as we head towards the UK Government’s initial target of “Level 2″ adoption by 2016, and with more specifiers likely to seek BIM information, product manufacturers need to be thinking about how they will respond. There are two elements to content creation …

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Apr 26 2013

RICS members: Twitter’s not about “what I had for breakfast”!

[Warning: rant] If RICS wants to help building surveyors use social media effectively, they should invite conference speakers who know what they are talking about. I attended the RICS Building Surveying conference in London yesterday* and sat through a couple of break-out sessions that took my fancy. The afternoon one was on BIM for building …

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