Tag Archive: golf

Sep 09 2010

For PRs and others, cycling is the new golf

Having worked in-house as a PR professional in the construction industry, I noticed the frequency with which golf-playing executives disappeared from the office and (to paraphrase Mark Twain) ‘spoil a good walk’ with some business associates. Being blessed with little hand-to-eye coordination and a dislike of plaid trousers, I never took to the game, and …

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Jun 01 2009

Ten things to manage in a recession: 7 – corporate entertainment

This is the seventh in a series expanding on my friend Ross Sturleys’ Ten Things to Cut in a Recession Before You Cut Your Marketing (as presented in recent Construction News marketing e-newsletters and in his Chart Lane website). Number seven: “Cut corporate entertainment” The latest target for Ross’s cost-cutting zeal is ‘golf days’ (see …

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