Tag Archive: Google

Jan 08 2015

#MicroBizMattersDay, 9 January 2015

MicroBizMattersDay is promoting self-help among the self-employed and micro-SME owners, from marketing to construction and beyond. Last year, I mentioned National Freelancers Day, and I visited several small businesses in my south-east London locality participating in Small Business Saturday in December. Today, I have been reading about another initiative aimed at SMEs and sole traders: …

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Jul 01 2013

DesigningBuildings marks one year with infographic

The UK construction-specific “expert wiki”, DesigningBuildings, launched in July 2012, has marked its first birthday with an infographic that tells readers how far the site has come in 12 months. I first looked at the site in November (post), and – as a Wikipedian and general wiki fan – have continued to watch its progress [and, …

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May 03 2013

Content marketing, SEO and an expert wiki (again)

In a recent guest post (Two elements of BIM for manufacturers), I talked about the creation of BIM objects and about how content marketing could help construction product manufacturers and suppliers reach specifiers. Content marketing – according to its trade association, the CMA – is defined as: … the discipline of creating quality branded editorial content across all media channels and …

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Feb 20 2013

DesigningBuildings: a content marketing and advertising opportunity

As regular readers of this blog will know, I have been interested in the potential use of wikis in the construction industry since the early 2000s, and have long regarded them as collaborative tools, with people collectively creating and improving content. Wikipedia is, of course, the most well-known wiki project (one of several from the …

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Mar 17 2010

CIPR events offer perspectives on SEO

Last Thursday, I attended two CIPR events in London: the first a free breakfast briefing at CIPR’s Russell Square HQ (sponsored by Glide Technologies) on search engine optimisation (SEO); the second an event at the Building Centre organised by the CIPR’s construction and property special interest group, CAPSIG, which featured a talk by UBM journalist …

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Jan 15 2010

@ContractJournal – now the voice of its crowd

When UK construction magazine Contract Journal shut down in November (see post), I lamented Reed’s decision and wondered what would become of some of its ancillary online outputs. As previously mentioned, Brian Green’s Brickonomics blog was resurrected courtesy of Building magazine (if you are interested in the search engine power that a blog provides, by …

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Mar 24 2009

Ada Lovelace Day: a salute to Pam Broviak

“Ada Lovelace Day, 24 March, is an international day of blogging to draw attention to women excelling in technology. Women’s contributions often go unacknowledged, their innovations seldom mentioned, their faces rarely recognised. We want you to tell the world about these unsung heroines. Whatever she does, whether she is a sysadmin or a tech entrepreneur, …

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