Tag Archive: Guardian

Nov 09 2011

Most ‘authoritative’ Tweeters on sustainability

Earlier this year I wrote several blog posts about PeerIndex groups and their value in identifying individuals and organisations as ‘influential’ on Twitter in areas such as architecture and construction. Today saw the publication of a new PeerIndex of people or organisations who are seen as ‘authoritative’ on Twitter about sustainability. The launch was hosted, …

Continue reading »

Nov 12 2009

Goodbye, CJ

Earlier today, the Twitter grapevine tweeted the news that UK construction industry weekly magazine Contract Journal (CJ) and its website, contractjournal.com, is to be shut down from the end of this month. The announcement by parent company Reed Business Information was made in an email (a tweet from Kirstie Colledge of Simply Marcomms prompted me …

Continue reading »

Oct 29 2009

Going to the toilet puts UK economy down the toilet

Watercooler conversations undermine UK plc Crosswords and Sudoko waste UK businesses £2bn a year These are just made-up headline, of course, but I expect if you commissioned a survey into the time individuals spend not working, but chatting with their mates, reading personal emails, etc, etc, you would soon come up with some tasty headlines …

Continue reading »

Oct 02 2009

Time to switch from internet advertising to social media?

On Wednesday this week I attended a free half-day seminar organised by Reed Business Information (publisher of Contract Journal and many other B2B titles), entitled What Works Online. Targeted at B2B marketers, this was a useful reminder of the range of online tools that we now have at our disposal, from search engine optimisation (SEO), …

Continue reading »

Sep 18 2009

Add new Post

At Be2camp2008 in London, The Guardian‘s Charles Arthur spoke passionately about Free Our Data, talking about the Ordnance Survey approach to mapping and its crowdsourced alternative, OpenStreetMap. My enthusiasm for OSM has since been heightened further by talks by John McKerrell at Be2camp North and by Brian Prangle at last month’s Be2camp Brum, and I …

Continue reading »

Mar 25 2009

Could Generation Z be more web-savvy than Generation Y?

Twitter really hit the headlines today, being the lead story on the front-page of today’s Guardian newspaper, with news that UK primary school children will study social media such as Twitter and Wikipedia as part of a new curriculum that includes more modern media and web-based skills as well as a greater focus on environmental …

Continue reading »

Mar 12 2009

Be2camp North set for Liverpool

One of the most rewarding things I did in 2008 was to help organise Be2camp 2008, the UK’s – possibly the world’s – first ‘unconference’ focused on Web 2.0 and its applicability to the ‘built environment’ (commonly understood as architecture, engineering, construction (AEC) and property sectors). It was held in London’s Building Centre on 10 …

Continue reading »

Feb 27 2009

Ten things to cut in the recession, before you cut your marketing, no. 6 – IT

As a subscriber to Construction News‘ marketing e-newsletter, I have been enjoying Ross Sturley’s series of articles on preserving your construction marketing spend in a recession by cutting other things (Chart Lane’s Ross also spoke about this at the recent CIMCIG conference). His latest article focuses on IT. The objective here, according to Ross, is …

Continue reading »