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Tag Archives: HOK
Social Media @HOK
I wrote about international architectural design consultancy HOK and its integrated approach to social media in March 2009 (Life at HOK) and subsequently published a guest post from Jon Gilmore. HOK’s coherent approach to using Web 2.0 has since been … Continue reading
Posted in AEC, marketing, PR, Web 2.0
Tagged AEC, Amanda Walter, architecture, Chris Parsons, construction, engineering, HOK, KA Connect, marketing, Nancy Kleppel, PR, social media, Web 2.0
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Make that blogging connection
Just before Christmas, I was invited to write a guest blog post (Fitzrovia, the construction industry and social media) for Fitzrovia News, a blog about a particular part of central London where I have worked and have since visited countless times. … Continue reading
Posted in AEC, blogs, marketing, PR, Twitter, Web 2.0
Tagged blog, Building Centre, College Arms, construction, extranets, Fitzrovia, Flickr, HOK, London, social media, Twitter, Web 2.0
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Professional services firms and social media
A few weeks ago, at a Social Media summer event (on using Facebook for brand engagement) at the Chartered Institute of Public Relations, the differing levels of social media adoption in different market sectors was discussed. Initially, the debate focused … Continue reading
Posted in AEC, marketing, networks, PR, Web 2.0
Tagged AEC, architecture, B2B, Cass Business School, CIPR, construction, engineering, Facebook, HOK, LinkedIn, London, Mace, marketing, PR, professional services, Scott Addison, social media, Web 2.0
2 Comments
Schneider Electric builds climate change community
I have just been looking at the website of Schneider Electric, a Danish French manufacturer of electrical equipment, including building management systems and whole host of other products. It wasn’t the main corporate website, but a community website, ActiveBE.com. I … Continue reading
Posted in AEC, blogs, climate change, marketing, networks, PR, Twitter, Web 2.0
Tagged ActiveBE, AEC, architecture, Asite, blog, climate change, construction, COP15, Copenhagen, Denmark, engineering, Facebook, HOK, LinkedIn, marketing, Memoori, PR, Schneider Electric, social media, Twitter, YouTube
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Trends lend support to need for AEC Web 2.0 adoption
An excellent article in American journal Architectural Record, Future of the A/E/C Industry: 10 Trends, reports the remarks of US architect Raymond Kogan to a recent convention in San Francisco. Kogan outlines ten trends that he thinks will affect the … Continue reading
Posted in AEC, climate change, construction collaboration, recruitment, Web 2.0
Tagged AEC, architecture, Be2camp, BIM, collaboration, construction, demographic, engineering, Generation Y, HOK, leadership, Raymond Kogan, Web 2.0
2 Comments
Towards the ‘virtual charrette’
Last year, I wrote an ExtranetEvolution post about charrettes (collaborative planning workshops) and wondered if traditional charrettes, usually undertaken as face-to-face events, might be combined using technology to create virtual events. This idea has gathered pace over the past 12 … Continue reading
Posted in Web 2.0
Tagged Andrew Carmichael, architecture, Be2camp, BIM, Charrettes, collaboration, Creative Process, HOK, Web 2.0, WebEx, zero emissions
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Blogs, Twitter, social networking: your new business tools
The latest issue of Construction Manager magazine, the journal of the Chartered Institute of Building, CIOB, has a feature by Stephen Cousins and Elaine Knutt on using social media in the UK construction industry. The feature is well worth reading … Continue reading
Posted in AEC, blogs, marketing, networks, PR, Twitter, Web 2.0
Tagged 4K Construction, AEC, architecture, blog, BRE, Capita Symonds, CIOB, construction, Construction Manager, Crittall Windows, Elaine Knutt, engineering, Facebook, Flickr, Hobson & Porter, HOK, LinkedIn, Liz Male, Louise Reed, marketing, Niven Architects, PR, social media, Stephen Cousins, Su Butcher, Twitter, Web 2.0, Willmott Dixon, YouTube
4 Comments
Should AEC businesses use Facebook?
Until the recent explosion of interest in Twitter, much of the popular interest in social media as a communication tool was focused on social networking sites such as Facebook (I was going to talk about other providers such as Bebo … Continue reading
Posted in AEC, marketing, networks, PR, Web 2.0
Tagged AEC, AIA, architecture, Bebo, Belinda, blog, Bovis Lend Lease, construction, Construction News, Contract Journal, engineering, Facebook, Generation Y, HOK, LinkedIn, marketing, Myspace, PR, privacy, protocol, social media, Twitter, Web 2.0
9 Comments
