Tag: LinkedIn

Social media firmly on the construction marketing radar

Just seven days before yesterday’s CIMCIG conference on Strategy & Tactics of Digital Communication, I got a tweet from Ross Sturley asking if I could step in to replace Su Butcher who had had to withdraw on doctor’s orders (which was a shame as Su always puts in a lot of time to create and deliver some great …

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On changes at The Construction Index, and trolls

Almost exactly a year ago, the construction weekly magazine Contract Journal ceased publication (post) with several journalists and commercial staff made redundant. Some soon got involved with new ventures; Aaron Morby and Grant Prior, for example, now run the online news service Construction Enquirer, while one-time CJ community manager Will Mann joined The Construction Index (post). …

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MyTaptu – news at your fingertips on your smartphone

I don’t normally do technology reviews on this website (though I do on my ExtranetEvolution blog,  if you’re into construction collaboration technology), but as I have recently discovered something that allows easy sharing of the latest news (always useful for PR and media people), I thought I would make an exception. Since getting a smartphone, I …

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Professional services firms and social media

A few weeks ago, at a Social Media summer event (on using Facebook for brand engagement) at the Chartered Institute of Public Relations, the differing levels of social media adoption in different market sectors was discussed. Initially, the debate focused on the differences – if any – between business-to-consumer (B2C) and business-to- business (B2B) approaches …

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Community engagement: it’s a people thing

Last Thursday, I talked at the final 2010 CIPR Social Media Summer event held at the Chartered Institute of Public Relations. My presentation (below) was about community management or, more accurately, community engagement; I suggested that the success of a business-to-business (B2B) online group can’t be guaranteed by online activity alone, online groups also need …

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LinkedIn or Locked Out?

Some social media advice can raise unnecessary fears or lead to the imposition of inappropriate restrictions. I was recently forwarded a copy of a newsletter from an East Anglian firm of solicitors, Birketts. Aimed at human resources professionals, the HR matters newsletter included an article about LinkedIn which might alarm employers whose staff use LinkedIn …

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Corporate social responsibility, facilities management, Web 2.0 … and bikes

When working as an in-house PR professional, I regularly used to commute to work in central London on my bike. Now I work for myself, this pleasure is denied me, but I often have to travel into town to visit clients’ offices for meetings or meet up with contacts at convenient locations like the Building …

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Network with BIFM or Connect with FM?

Yesterday I went to UBM’s Total Workplace Management event at London’s Kensington Olympia exhibition centre (I also strolled through its neighbouring sister events: Energy Solutions and M&E: The Building Services Event). The most outstanding announcement I heard concerned the launch of NetworkwithBIFM, a new community network launched by the British Institute of Facilities Management, but …

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UK Regeneration declares faith in social media

The British Urban Regeneration Association, which was put into liquidation last month, has been relaunched as UK Regeneration. So what, you may ask. First, the relaunch was – like so many news stories – something that I first learned about on Friday morning through Twitter (tweets from Local Government Chronicle‘s Allister Hayman, followed up by …

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Construction companies could do better on social media

After my recent trip to Spain (post), I’ve been almost too busy to blog, and it’s taken me a while to catch up with some of my reading. Something that caught my eye though was an item by Peter Hay in PR Week on 18 June: Corporates ‘must act’ on social media, not least because …

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