Tag: public relations

Oct 22 2018

Platinum guides PRs on Wikipedia

Last week saw the launch of ‘Platinum’, a book celebrating 70 years of the Chartered Institute of Public Relations (CIPR). The book includes 45 essays providing an insight into contemporary PR practice, alongside the history of the formation and development of the CIPR. Written by a diverse group of practitioners, working in a broad range …

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Sep 17 2018

PR: proud, practical, not propagandists

CIPR women in construction PR infographic

CIPR CAPSIG research regarding women in construction PR and marketing showed considerable pride in working in the sector, and recommended some changes to help develop a better, more diverse industry. Colleges and others are also taking practical steps – not turning into propagandists with another ‘lipstick on a pig’ campaign. The image of construction has …

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Aug 28 2015

Peddling false perceptions

Edge Report Cover

Cloak and dagger PR tactics should have no place in local planning application campaigns. ‘Astroturfing’ is unethical and brings PR into disrepute. After the UK’s Department of Work and Pensions’ fabricated case studies, a PR agency’s anti-perspirant case study involving its own staff (#sweatygate), and my own minor example of an industry leaders’ roundtable that …

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Feb 26 2015

The State of (Solo) PR

The happiest PR

The Chartered Institute of Public Relations published its annual State of the Profession report this week, and, ahead of tomorrow’s CIPR tweetchat for independent practitioners, I have been reading the report and the detailed data tables to try and get a sense of the “State of the solo PR” sector. The report includes some observations …

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Jan 14 2015

Mobile, PR and social media

Mobile & PR cover

As a member of the CIPR’s social media panel, I volunteered last year to coordinate production of a guide on “Mobile and public relations“. After persuading a few others to contribute, I wrote about half of the document, which was published on the CIPR website in November, and launched via a Tweetchat the following day. (I …

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Dec 22 2014

“The poor image of UK construction”

The UK construction industry’s reputation is the result of what it does, what it says and what others say about it. It can’t control the latter – it can only control its own behaviour and communications. The CIPR has been running a 12 days of Christmas CPD campaign highlighting some of the information, guidance and …

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Dec 19 2013

#SoloPR and UK PR freelances

SoloPRpro

After following a couple of US-based PR professionals on Twitter, I noticed them contributing to a tweetchat hashtagged #SoloPR (these take place on Wednesday lunchtimes in the US eastern seaboard, so early evening in the UK). As the tag suggests, it is a tweetchat run for sole practitioners in public relations (there is also a …

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