Aug 02 2013
The Love Construction campaign has been gathering momentum since the 2 July launch of the UK Government’s latest construction strategy. Its origins lie in an editorial written by Construction News editor Rebecca Evans who argued that it was time for industry people to have their say in how the industry is perceived. The vision for 2025 painted …
Aug 10 2012
(This is a slightly updated version of a blog post first published on my ExtranetEvolution tech blog.) Via the excellent TenLinks newsletter, I found this Cadalyst article by Robert Green on social media in the CAD workplace. Robert admits he is not a big fan of social media in the workplace: I do see some value in it …
Oct 04 2011
StickyWorld opens up further potential channels for construction products people to engage with specifiers, and could be attractive to exhibition organisers wanting to offer additional services to exhibitors, and extend their event’s reach and value online. I have done occasional consultancy work over the past couple of years for east London-based Slider Studio, some of …
Oct 15 2009
So it’s Blog Action Day and the topic is climate change. I signed up for the 10:10 campaign a while ago and following the campaign’s presentation at last week’s Be2camp@WorkingBuildings unconference, Be2camp is now also a 10:10 organisation. This set Martin Brown wondering what we, as Web 2.0 enthusiasts in the architecture, engineering, construction and …
Oct 12 2009
Via a Webware.com article published last week, I learned that more than half of United States workplaces block social networks such as Facebook and Twitter. A survey of about 1,400 US chief information officers by consulting firm Robert Half Technology shows 54% block social networks “completely,” while 19% allow social networking “for business purposes”. While …
Jul 28 2009
In a fascinating post yesterday, Ten top issues in adopting enterprise social computing, ZDNet’s Enterprise Web 2.0 blogger Dion Hinchcliffe has been reviewing some of the reasons why businesses have yet to fully embrace social media. This followed a recent report that showed a positive correlation between social media engagement and corporate financial performance, but …
Jun 22 2009
About a year ago, at the SIIA OnDemand Europe conference, Tony Ryan, CEO of UK-based construction collaboration technology vendor Asite, said the company would shortly be launching a whole new website concept, building on web 2.0 (“Sales and Marketing 2.0,” he called it). I mentioned it soon after in my ExtranetEvolution blog, but didn’t anticipate …
Mar 26 2009
This is the fifth in a series expanding on my friend Ross Sturleys’ Ten Things to Cut in a Recession Before You Cut Your Marketing (presented at last month’s CIMCIG conference and in recent Construction News marketing e-newsletters). Number five: “Cut power” Ross makes the fairly simple plea: turn stuff off. Faced with escalating electricity …
Mar 02 2009
My previous post about managing IT expenditure in a recession was focused on helping an architecture, engineering or construction (AEC) business reduce its day-to-day operational expenses. Deploying Software-as-a-Service solutions helps save money (that could then be invested in marketing or PR), and can give some competitive advantages and reputation benefits. But that might not matter …
