The Chartered Institute of Public Relations published its annual State of the Profession report this week, and, ahead of tomorrow’s CIPR tweetchat for independent practitioners, I have been reading the report and the detailed data tables to try and get a sense of the “State of the solo PR” sector. The report includes some observations …
Tag: survey
Nov 10 2014
How do construction PR people use social media?
Over the past couple of months, the Construction and Property special interest group (CAPSIG) of the Chartered Institute of Public Relations has run an online survey looking at construction and property PR professionals’ use of social media. The results will be shared on Wednesday afternoon 12 November at the CIPR’s Russell Square offices in central London …
Mar 03 2014
A survey rant
“We need to do some PR but we need something new to talk about – I know, let’s do a survey!” … “I have a dissertation to do – I know, I’ll do a survey!” In 1993 I was awarded a PhD following a long period of (self-funded) research, fieldwork, analysis and thesis-writing. The fieldwork …
Oct 05 2009
How 69% of companies are benefiting from Web 2.0
Sometimes, the guidance of an influential organisation can be critical in promoting the adoption of news tools, technologies and techniques. I wonder if this will happen following the publication in the latest McKinsey Quarterly of an article, How companies are benefiting from Web 2.0: McKinsey Global Survey Results (registration (free) required to view full article), …