Tag Archive: Web 2.0

Nov 12 2012

Too many people who do PR still do not understand Wikipedia

Another “Wikipedia edited by PRs” scandal… this time affecting PR folk at RLM Finsbury (a subsidiary of WPP plc).* Today’s Times newspaper reports that Finsbury staff were anonymously editing the English Wikipedia article about billionaire Russian oligarch (and Arsenal FC shareholder) Alisher Usmanov, breaking Wikipedia’s conflict of interest policy (the same story is also reported …

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Oct 16 2012

Aggregate and engage = Aggregage

Last week I received an email from Nick Makansi of California, US-based Aggregage. The name combines “aggregate” and “engage”, which is what the company’s product does – it “creates online communities by aggregating the most engaging content from the best sources around a specific business segment.” Their latest community – Professional Constructor Central – was launched very recently and …

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Aug 02 2012

Estates Gazette closes community

Over the past three or four years, I have mentioned Estates Gazette‘s online community, Talking Property, a few times, usually comparing its membership numbers with those of rival Property Week‘s Ning-based network (post) and other real-estate communities. When I last made that comparison in February, the latter had 5,603 members, while EG’s had yet to …

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Jul 17 2012

Mel Starrs – memories

Mel Starrs (@Melstarrs) tragically collapsed and died at the weekend. I heard the news via a telephone call from Martin Brown this morning, and it was soon confirmed by an email from mutual friend Claire Walker – we had all worked with Mel at an event just two weeks ago. Mel was an associate director in the environmental consultancy …

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Jun 19 2012

Wikipedia: take an interest, but be disinterested

What do the following have in common? Crewe Alexandra midfielder Nick Powell Sir John Liddell, director-general of the Medical Department of the Royal Navy (1855-1864) building services engineer Max Fordham On the face of it: nothing. However, they are all the subjects of Wikipedia articles which I have recently edited. I have no personal connection with any …

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May 21 2012

Crowd-source your next video?

With video increasingly powerful as a search engine optimisation weapon to drive traffic to websites and to create shareable content, more and more companies are including it in their corporate communications. However, particularly in business-to-business fields such as architecture, engineering and construction, the results, frankly, can often be fairly conservative and predictable (even more so …

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May 18 2012

What’s next? New digital communications for construction marketing

On Wednesday afternoon, I spoke at the latest half-day conference organised by Ross Sturley and his energetic team from the Chartered Institute of Marketing’s Construction Industry Group (CIMCIG). The event, at the Building Centre in London, was focused on digital communications for construction marketing, and I had the final presentation, looking into the future. Filling such a …

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Apr 27 2012

Air quality egg Kickstarted!

An update. I wrote a month ago (Kickstart an Air Quality Egg) about a “crowd-funded” project to build domestic air quality sensors. This morning I learned that the Kickstarter project, facilitated by Pachube, had successfully achieved its funding thanks to me and 926 other backers. Moreover, the original target of $39,000 dollars was smashed, with the …

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Mar 27 2012

Kickstart an Air Quality Egg

I’ve been looking for excuses to talk about Pachube (founder Usman Haque has contributed to past Be2camp events I’ve been involved with), the Internet of Things and about crowd-sourced funding of innovations, so an email from Pachube announcing the launch of its Kickstarter fund-raising programme to build a batch of web-enabled air quality monitoring devices was very …

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Feb 20 2012

Clippings.com – the architecture/design equivalent of Pinterest

It’s perhaps no coincidence that an AEC-oriented social scrapbook service has been launched hot on the heels of a surge of interest in Pinterest. Earlier this month, I got my invitation to join Pinterest. It was, apparently, the hottest things since, er, the last hot thing in social media, and I was quite looking forward …

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