News today (see The Guardian, The Drum, for example) that marketing agency Leo Burnett Tailor Made (part of the multinational Publicis marketing and public relations agency group) has manipulated Wikipedia on behalf of its client, outdoor apparel manufacturer The North Face, has spectacularly backfired. The North Face has been forced to apologise for its campaign, …
Tag: Wikimedia Commons
Apr 23 2012
From dead pigeons and a statue of King Kong to civil engineering
With attendees including three Expert Panel Chairs, staff from the ICE Library and an ICE past President (logging in online from Scotland), the Institution of Civil Engineers’ Wikipedia workshop (post), which took place on Friday, certainly captured some influential eyes and ears. And presenter Andy Mabbett opened attendees’ eyes to far more than just the online “encyclopaedia …
Apr 11 2012
Wikipedia and the ICE
Feel your discipline isn’t covered well on Wikipedia? Not sure how to improve matters? Follow the ICE’s lead and start a campaign to deepen Wikipedia’s coverage of your profession, its people and projects. Building on my own interests in civil engineering, during the mid 2000s I wrote and edited many Wikipedia articles about tunnels, dams, …