In one of my blog posts yesterday (How events help build online communities), I mentioned that Be2camp would be collaborating with other AEC organisations to bring a Web 2.0 dimension to their events, and the first will be happening next Tuesday. The Royal Institution of British Architects is holding its annual Stakeholders’ Forum on the afternoon of 27 October and the theme is Web 2.0.
Organiser Clare Sinclair is keen to demonstrate how what used to be a conventional half-day conference can be turned into a more informative and interactive event, and is inviting people to participate before during and after the event via social media. In the first collaboration between Be2camp and an industry membership organisation, the Be2camp website will be one of the focal points for interaction with the RIBA event.
Some familiar faces from Be2camp and the AEC ‘Blogosphere’ and ‘Twitterati’ are speaking at the event, including social media consultant Suw Charman-Anderson, architects practice manager and arch-Twitterer Su Butcher, and Kieran Long, editor of Architects’ Journal – grappling, like other publications (post), to provide an effective combination of print and online content.
There will be live-Tweets (hashtag is #RIBAforum09) and a CoverItLive live-blog, hopefully accompanied by a stream of other user-generated content. And live feedback from people on the internet will be relayed to participants in the Wren Room at the RIBA’s London headquarters.
Clare’s aim is to show RIBA people that social media is all about people having conversations online and that it is highly relevant to industry professionals working in today’s architecture and construction-related sectors. I am delighted that she is working with Be2camp on this project and I am looking forward to seeing if practical demonstrations of social media in action are – as I sincerely hope – more effective and persuasive in promoting adoption than abstract discussions of the pros and cons.